Building an app for Poker Power that enables teachers to teach women about taking risks in business and professional careers through the game of poker, leveraging a world-class boilerplate.
Founded in 2020, Poker Power supports women at all stages of business, from entry level to C-suite, and their decision-making through learning to play poker. Their mission is to empower one million women to practice and learn skills correlated with success including strategic thinking, decision-making, negotiation and risk assessment.
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Despite offering in-person classes, Poker Power’s bread and butter was the virtual world. The team wanted to connect its users and help support virtual classes by creating a central hub that included gameplay, education and community. The Poker Power app needed to be inclusive, technologically sound and ready to launch without the bugs common in complex gaming engines. Although their parent company had 25 years of experience, the entire Poker Power team was new to building apps and trusted their vision to a dev team with experience building gaming apps. Creating problem after problem, the dev team they hired habitually said “yes” to requests without backing up their big talk. This led to missed deadlines and broke
After being contacted by Erin and AJ, we stepped in to audit the back-end of their poker app… and immediately found problems. We went all-in with the Poker Power team and set out to build a new app from the ground up. Not wanting to run before we could walk, we rolled out individual features instead of a fully finished app. Each stage of the app build was rolled out to “Super Users”. We knew these ‘superusers’ would deliver honest feedback (exactly what we wanted) and help find bugs since they loved playing poker. Creating a feedback loop was critical to the project’s success as each soft launch was just the start of the product’s build, not the finish. Through each iteration, users could respond with what they liked, disliked, and bugs they found. By keeping Poker Power’s incredible community at the heart of the app launch, we were able to deliver a product that wasn’t just effective; it reflected the specific needs of Poker Power’s incredible community of users.
Building an app for Poker Power that enables teachers to teach women about taking risks in business and professional careers through the game of poker, leveraging a world-class boilerplate.
Founded in 2020, Poker Power supports women at all stages of business, from entry level to C-suite, and their decision-making through learning to play poker. Their mission is to empower one million women to practice and learn skills correlated with success including strategic thinking, decision-making, negotiation and risk assessment.
Despite offering in-person classes, Poker Power’s bread and butter was the virtual world. The team wanted to connect its users and help support virtual classes by creating a central hub that included gameplay, education and community. The Poker Power app needed to be inclusive, technologically sound and ready to launch without the bugs common in complex gaming engines. Although their parent company had 25 years of experience, the entire Poker Power team was new to building apps and trusted their vision to a dev team with experience building gaming apps. Creating problem after problem, the dev team they hired habitually said “yes” to requests without backing up their big talk. This led to missed deadlines and broke
After being contacted by Erin and AJ, we stepped in to audit the back-end of their poker app… and immediately found problems. We went all-in with the Poker Power team and set out to build a new app from the ground up. Not wanting to run before we could walk, we rolled out individual features instead of a fully finished app. Each stage of the app build was rolled out to “Super Users”. We knew these ‘superusers’ would deliver honest feedback (exactly what we wanted) and help find bugs since they loved playing poker. Creating a feedback loop was critical to the project’s success as each soft launch was just the start of the product’s build, not the finish. Through each iteration, users could respond with what they liked, disliked, and bugs they found. By keeping Poker Power’s incredible community at the heart of the app launch, we were able to deliver a product that wasn’t just effective; it reflected the specific needs of Poker Power’s incredible community of users.