Yoga Party

This client wasn't just about creating a prototype; it was about shaping a vision, forging a path, and ensuring that every step taken resonated with both users and investors

The Client

Yoga Party is a natively social yoga experience - driving connection and group booking. It’s part of the Yoga With Adriene brand that provides high quality practices on yoga and mindfulness at low cost. Adriene hosts the YouTube channel Yoga With Adriene, an online community of over 11 million subscribers.

The Challenge

The primary challenge wasn’t just about having a prototype, but having one that was innovative, intuitive, and investor-ready. The goal was to explore novel concepts, strengthen the startup’s comprehension of pivotal interfaces, and ensure that the final product was not only user-friendly but also feasible for development.

The Solution

We immersed ourselves in deciphering YogaParty's unique UX hurdles. Armed with these insights, a robust and usable prototype was fashioned using Figma. Simultaneously, an engaging sales presentation deck was crafted to complement our efforts and resonate with potential investors. Beyond these, we conducted rigorous UX testing with real-world users, refining our prototype to perfection.

The Results

YogaParty experienced a staggering 60% boost in sales opportunities, testament to the appeal and effectiveness of our prototype and pitch. Furthermore, we achieved complete MVP flows, laying a strong foundation for their next developmental phase. Notably, our strategies culminated in an impressive 90% success rate during user testing validation, a clear endorsement of the product's potential and appeal.

Yoga Party

This client wasn't just about creating a prototype; it was about shaping a vision, forging a path, and ensuring that every step taken resonated with both users and investors

The Client

Yoga Party is a natively social yoga experience - driving connection and group booking. It’s part of the Yoga With Adriene brand that provides high quality practices on yoga and mindfulness at low cost. Adriene hosts the YouTube channel Yoga With Adriene, an online community of over 11 million subscribers.

The Challenge

The primary challenge wasn’t just about having a prototype, but having one that was innovative, intuitive, and investor-ready. The goal was to explore novel concepts, strengthen the startup’s comprehension of pivotal interfaces, and ensure that the final product was not only user-friendly but also feasible for development.

The Solution

We immersed ourselves in deciphering YogaParty's unique UX hurdles. Armed with these insights, a robust and usable prototype was fashioned using Figma. Simultaneously, an engaging sales presentation deck was crafted to complement our efforts and resonate with potential investors. Beyond these, we conducted rigorous UX testing with real-world users, refining our prototype to perfection.

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The Results

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